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Question: Apple: Get me a Mac
Big idea, IMC and creative strategy
(what is the big idea and creative direction of the campaign, advertising appeal, tone of voice)
time new roman, 14pt, single spaced. 1page or 1.5 pages
The response must be typed, single spaced, must be in times new roman font (size 12) and must follow the APA format.
What are the top 5 things about public policy and marketing that you will take away from this course? I want to see evidence that you are really thinking about the course and related issues in this paper
What are the best options to be profitable and competitive in this market
Define the company's main types of pricing strategies and target market objectives for the new product. Suggest the key methods that you would use to create.
BUS499 Analyze the business-level strategies for the corporation you chose to determine the business-level strategy you think is most important to the long-term
1) Discuss the pros and cons of Red Bull's nontraditional marketing Tactics. Should the company do more traditional advertising? Why or why not?
Why will/should people pay for a bottle of water? Give a minimum of three (3) reasons supported by the research. What are the corporations' best defenses in the face of this kind of consumer criticism? Give at least three (3) defenses with an explan..
Write a report that offers direction and clarity on how the business venture would proceed in achieving its short, medium and long term objectives
To what extent was and Mattel responsible for issues related to its production of toys in China? How might Mattel have avoided these issues? What opportunities and threats does Mattel face as it looks toward its future
Marketing Communications Plan - Work for this assignment must be conducted individually and its preparation and planning must commence early.
In which stage of the Product Life Cycle does this product/product line compete? Justify your response.
Describe Developing Marketing Strategy for a New Product and Include a description of the target market and positioning
How would you help a company increase sales in a global market? The most cost effective way to do global business is to sell the same product line in all.
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