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What is strategic positioning

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How can three techniques--Porter's four competitive strategies, diversification and synergy, and the BCG matrix--help a company formulate strategy? Which strategy would you as a manager have the most faith in? Why?

What is strategic positioning, and what are the three principles that underlie it? What's the five-step recipe for the strategic-management process? How would or does this process serve to position your company for success? Explain.

Reference no: EM131524405

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