What is information regarding new product

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Write a review of the commercial video shared above. Clearly, the main objective for Range Rover to develop this commercial video is to officiate the launching of its 2018 Range Rover Sport. You are required to analyse the video in detail and write a review that consists of the following points:

1. What is the information regarding the new product that you gathered from the commercial video above? Choose any TWO.

2. Describe and relate the consumer behavior Range Rover is trying to satisfy with the new product features identified in (a). (Tips: you may want to explain the limitation/problem faced by previous SUV users)

3. Discuss how the TWO points were featured/presented in the commercial video.

Reference no: EM133539730

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