What is data mining

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Reference no: EM13311560 , Length: 2 PAGE

Kindly answer the following question
What is data mining?
What is the difference between primary and secondary data?
why companies do marketing research and what role it plays in the overall marketing decision-making process.
what is qualitative marketing research
what descriptive research and causal research are.
what is the purpose of exploratory marketing research.
when it is appropriate to do marketing research.
what are the pros and cons of observational research techniques.
what are the characteristics of a Marketing Decision Support System.
what parties are affected by ethical marketing issues

Reference no: EM13311560

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