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What is combined reach

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Reference no: EM132107383

You are advertising on two television programs that achieve the reach percentages listed. What is their combined reach?

Program Reach (%)

Diving for Dollars 13

Guess the Costs 10

You are advertising on three local radio stations. Each of them achieves the reach level shown. What is their total reach?

Station Reach (%)

WDZZ 9

WFAM 14

WBTC 16

You are advertising in four magazines with the respective reach figures shown below. What is the combined reach of all four magazines?

Magazine Reach (%)

Around the House 11

The Fixer Upper 14

Feathering the Nest 20

Handyman Specials 26

Reference no: EM132107383

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