What globalization means for cross cultural management

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Reference no: EM13945076

For this assignment, you will need to read the journal articles provided in the Weekly Readings (Bird & Fang, 2009; Chevrier, 2009). After you have read the articles, complete the following: The journal articles this week consider, ‘what globalization means for cross cultural management with a special focus on the evolution of our understanding of national culture and cultural change' (Bird & Fang, p.139). Explain the concept of national political cultural, as used by Chevrier (2009). In addition, evaluate the usefulness of the concept in designing and selecting specific management practices for a specific location.

Reference no: EM13945076

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