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1. Pick two services companies, one consumer company, and one business-to-business (industrial) manufacturer. What can a company in each of these industries do to make its services more tangible to customers?
2. A soda company wants to market their product in several lesser developed countries in Africa. What ethical considerations do you think they need to address and why?
Describe and Analysis of embedded microprocessors and what Do you see these technologies as becoming a factor in electronic commerce
You should relate your work to earlier "normative" perspectives of PR and suggest why the recent socio-cultural turn is useful for PR practice and research. You can use case studies, newspaper articles and topical events as well as contemporary
Q1) Discuss how the sociocultural environment will affect the attractiveness of a potential market
Provide clear-cut examples for each. Discuss the ethics of the gaming. Research and share an example of a recent price war and how it turned out
The marketing plan is a tool used to develop and present a company's marketing strategy. Directions: Create a fictional start-up company that serves the U.S. market with a product or service
Identify the concepts and supporting references for logistics. Describe the importance and techniques for effective logistics. Examine how logistics integrates with the System Acquisition Cycle
For this assignment, please read the introduction as well as When Teams Collide: Managing the International Team Successfully as well as the article, "The Cultural Approach to the Management of the International Human Resource: An Analysis of Hof..
Evaluate the effectiveness of the current marketing mix for the brand you selected for your Final Project. Does the marketing mix meet goals of forming consumer brand relationships?
Explain how Google Industry applies the four Ps and whether they have a competitive advantage in each area of the marketing mix. Was there anything surprising within your research?
why do services pose unique challenges to marketers? how important are customer expectations in regard to managing and
when a customer continually returns to a given company because of satisfaction we call that customer loyalty. conduct
Research MPR's role in branding, and include the following: Explore how MPR supports the branding effort
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