Reference no: EM133898582

Assignment:

1. Consider Rossman's distinctions between program and program development. Utilize these definitions and distinctions in providing an example from an outside organization. Be sure to cite your sources, note the organization(s) you use, and how these clearly show the connections of definitions to example.

Rossman, J. R., & Schlatter, B. E. (2008). Recreation programming: Designing leisure experiences. Sagamore Publishing LLC

2. Discuss 3 specific considerations you need be aware of regarding promotion and event marketing. How do these 3 considerations impact the success or failure of a program and/or event?

Include a specific example of positive promotion and marketing and an example of negative promotion and marketing. Include your sources.

3. What does it mean to create program pricing philosophy? What are specific considerations you have to take into account? Provide an example or application of challenges or successes of within an applied program pricing philosophy?

4. How does a non-profit organization differ between that of a for-profit organization (your answer needs to explain beyond tax-exempt status or the monetary differences)?

Provide a specific example of each type of organization and point out the differences. Include your sources.

5. A non-profit organization can file for what type of tax consideration?

6. Discuss 3 different equity and/or inequity considerations that you need to be aware of in program development? Explain your answers.

Provide a specific example of where aspects of equity and/or inequity has impacted the success and/or failure of a program and community.

7. Discuss the role that a Board of Directors (BOD) plays within a non-profit organization. How does a BOD influence the success or failure of an organization?

Include a specific example from the media about how the role of the BOD has had a positive or negative impact on an organization. Include your source.

This is study for a program and planning class in the sports recreation and wellness major. Below are some sources we've used in the past.

1. Bright, A. D. (2000). The role of social marketing in leisure and recreation management. Journal of leisure research, 32(1), 12-17.

2. Brown, B., Bennett, G., & Ballouli, K. (2016). Examining the effects of advertisement setting and actor race on African Americans' intentions to consume baseball. Sport Marketing Quarterly, 25(3), 139-151.

3. Brown, W. A., & Iverson, J. O. (2004). Exploring strategy and board structure in nonprofit organizations. Nonprofit and Voluntary Sector Quarterly, 33(3), 377-400.

4. Flores, D., & Kuhn, K. (2018). Latino Outdoors: Using storytelling and social media to increase diversity on public lands. Journal of Park and Recreation Administration, 36(3).

5. KangJae, J. L., Casper, J., & Floyd, M. (2020). Racial and Ethnic Diversity and Inclusion Efforts of Public Park and Recreation Agencies. Journal of Park and Recreation Administration, 38(1).

6. Lee, K., Mowatt, R., Goff, K., Novotny, C., Rivin, A., & Walter, A. (2016). THE PERCEPTIONS AND REFLECTIONS ON RACIAL/ETHNICITY DIVERSITY IN OUTDOOR RECREATION. Journal of cultural diversity, 23(4).

7. Macedo, I. M., Pinho, J. C., & Silva, A. M. (2016). Revisiting the link between mission statements and organizational performance in the non-profit sector: The mediating effect of organizational commitment. European Management Journal, 34(1), 36-46.

8. Ortega, G., Taylor, Z. W., & Childs, J. (2020). What are we saying by saying so little? Mission statements, diversity mission statements, and NCAA programs. Journal of Diversity in Higher Education.

9. Rossman, J. R., & Schlatter, B. E. (2008). Recreation programming: Designing leisure experiences. Sagamore Publishing LLC.

10. Sawhill, J. C., & Williamson, D. (2001). Mission impossible?: Measuring success in nonprofit organizations. Nonprofit management and leadership, 11(3), 371-386.

11. Scott, D., & Lee, K. J. J. (2018, January). People of color and their constraints to national parks visitation. In The George Wright Forum (Vol. 35, No. 1, pp. 73-82). George Wright Society.

12. Sibthorp, J., Paisley, K., & Gookin, J. (2007). Exploring participant development through adventure-based programming: A model from the National Outdoor Leadership School. Leisure Sciences, 29(1), 1-18.

13. Son, J. S., Nimrod, G., West, S. T., Janke, M. C., Liechty, T., & Naar, J. J. (2020). Promoting older adults' physical activity and social well-being during COVID-19. Leisure Sciences, 1-8.

14. Wegner, C. E., Jordan, J. S., Funk, D. C., & Clark, B. S. (2016). Black girls run: Facilitating a connection for black women to the "white" sport of running. Journal of Sport Management, 30(4), 382-395.

15. Wolch, J., & Zhang, J. (2004). Beach recreation, cultural diversity and attitudes toward nature. Journal of Leisure Research, 36(3), 414-443.