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What do you think are the top luxury brands

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Reference no: EM131090041

1. What do you think are the top brands? Why?

2. What do you think are the top luxury brands? Why?

3. Go to https://www.interbrand.com/. Indicate 10 facts that you learned from this website.

4. Select an Industry

- Create a Product Life Cycle for the industry and place products/services in each of the stages.

- List what product/service competes via cost leadership, focus, and differentiation.

5. Select a company.

- Learn more about the company and its brands via its webpage.

- List the SBUs (product categories) for the company

- Place the SBUs on the BCG Matrix.

Reference no: EM131090041

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