What decision rule is john using

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Question: John is shopping for a new camera. He wants to be a professional photographer, so he wants a brand name that is used by professionals. After some research he determines that professionals use Nikon, Canon, Sony and Fuji. In addition, he would like the camera to have interchangeable lenses, and both manual and automatic settings. However, John is still a student, and he cannot afford to spend more than $500. He decides that, since money is the limiting factor, he will make a list of all cameras he can find that sell for under $500. Next, because interchangeable lenses are very important to a professional, he strikes off of his list all the cameras that do not have that feature. If more than one camera is left on the list, he will look at whether one has both manual and automatic settings, etc. What decision rule is John using?

Reference no: EM133572862

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