What components of marketing plan are particularly relevant

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Reference no: EM13724217

- Select an organization of interest to you facing an energy-related marketing challenge or opportunity.

- Write a paper of no more than 700 words explaining how some of the marketing concepts found in this week's readings may be related to your chosen organization, specifically:

- What areas of the external environment, e.g. within the cultural, demographic, economic, natural, political and technological environments, your chosen organization must evaluate closely and why

- Market research topics of particular interest to your chosen organization and how your organization must consider conducting this research

- What components of the marketing plan are particularly relevant to your chosen organization?

Reference no: EM13724217

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