What are the strategic challenges that axel springer faces

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Question 1: What did Kai Diekmann, Peter Würtenberger, and Martin Sinner learn from their 10 months in Silicon Valley and how did the incorporate these lessons into Axel Springer's transformation? Moreover, what signals did their trip send to the organization?

Question 2: What are the strategic challenges that Axel Springer faces in the next three to five years and how should they be addressed? In particular, what should be Axel Springer's global strategy? How should Döpfner navigate the dynamics between his firm's local (e.g. classifieds) and international (e.g. advertising) interests?

Reference no: EM132821933

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