Reference no: EM131438066
The Assignment - In a 4- to 5-page paper, address the following:
Using the 5 I's of marketing, analyze the health care service provided by the organization in the scenario.
Inconsistency: Is there consistency in the quality of care?
Inseparability: When providing the service, do providers demonstrate biases toward or against patients and their families (i.e., racial biases, age biases, gender biases, etc.)?
Intangibility: What are the intangible characteristics of providers (i.e., demeanor, posture, etc.)? How do providers behave toward patients?
Interaction with consumers: Is the organization patient-centered or physician-centered?
Inventory: How much time is spent on providing the service and how much time is spent on non-service-related activities?
Aravind case study link
https://class.waldenu.edu/bbcswebdav/pid-3715110-dt-announcement-rid-100797647_1/courses/USW1.35634.201750/Aravind%20Article_Week%20Four%20assignment.pdf
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