User Account

All Pages

What are the goals of your email marketing campaign

Assignment Help Marketing Management
Reference no: EM132422307

Question : What are the goals of your email marketing campaign? What are you trying to achieve? Goals might include improving brand awareness, increasing traffic of a website or retail location, increasing sales, gaining knowledge of customer preferences or profile information, building relationships, etc.

Question : What digital media channels will be used within the campaign? Email marketing campaigns encourage the reader to take action (such as clicking on a link, calling a number, buying a product) but the email is also an opportunity to ask the reader to engage in other medias. These might include Liking a Facebook page, following a company on Twitter, asking readers to join in the conversation on a relevant blog, checking in on Four Square, forwarding the email to their friends, becoming an affiliate, etc.

Answer the following:

Question 1: What are the goals of the email marketing campaign?

Question 2: Analyze how these goals can be achieved through an email marketing campaign.

Question 3: How do the campaign goals account for the target market demographics (identified in Course Project Part 1)?

Question 4: What digital media channels will be used within the campaign?

Question 5: Discuss why each digital media channel will be used.

Question 6: Briefly discuss the contents of the flow chart and why each email is being used.

The paper must be at least 2-3 pages in length (excluding title and reference page) and in APA (6th edition) format. Include the flow chart in the Appendix section of the paper.

Reference no: EM132422307

Questions Cloud

How it will add to your future career goals : A brief description of why you want participate in the internship program? And how it will add to your future career goals?
Policy-Legal And Ethics : These topics should be focused and interesting not generic. Find something that intrigues you and that may help you in your current or future work.
What are the issues and root causes : What are the issues and root causes that necessitates the enactment and/or establishment of Federal, state and local government laws,
Strength and independence that defies social expectation : Others view her suicide as a final awakening, a decision to give herself to the sea in a show of strength and independence that defies social expectation
What are the goals of your email marketing campaign : What are the goals of the email marketing campaign?Analyze how these goals can be achieved through an email marketing campaign.
Discuss the competitive landscape of theproduct : Identify and describe at least three customer segments (buyer groups) within the market in which your product resides.Discuss the competitive landscape
How can we engage the clients : What will our Display be for Credit Union Trade Show?What could we give away? What's the market components to be for the Credit Union Trade Show
What is the marketing mix variable : Hewlett-Packard sells personal computers through specialty computer stores,electronics superstores,and its own Internet site.What is the marketing mix variable
What are the marketing implications of this : What characterizes people committed enough to favorite brands to resist other brands when they are on sale? What are the marketing implications of this?

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +91-977-207-8620

Phone: +91-977-207-8620

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd