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Assignment:
1. Select an industry and conduct a Porter's 5+1-Forces analysis for the industry. Make sure in your analysis that you are applying the analysis to an industry and not an individual organization within an industry. Your analysis should center on the force, not the stakeholder (e.g., the concentration or fragmentation of customers, rather than a business's reliance on customers for revenue).
2. What are the four SWOT mixes of the TOWS analysis, and what do they mean? What are the strategic questions for each of the TOWS? Give an example of a firm facing one of the TOWS squares. In your answer, discuss the type of mix the firm faces (how is this an opportunity and weakness, or why is this a threat and strength). Based on the TOWS dimension the firm faces, what strategic questions should the organization ask itself for this box?
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