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What are some brands you believe have high brand equity? What are some of the elements of these recognizable brands? Do you think it is crucial to manage brand equity? If so, why? Name a recent brand crisis with which you are familiar. Do you feel this crisis was managed well? Why or why not?
Explain Marketing mix elements product and place and price and promotion and How does WalMart use each one in developing their marketing strategy
Describe issues of communicating in the virtual workplace and electronic Commerce introduces a number of distinctions between different types of organizations and activities related to the virtual economy
Explain Important information about external factors and What internal factors may cause a sales plan to change
Explain the term marketing mix and How important is it to marketers today and Would the term be applicable in all forms of marketing
1.assume you are the newly hired marketing manager of a company. as you spend time with other peer marketing managers
individual portionyour individual task will be to contribute a section of the product proposal and pro-forma statement
Address current marketing operations and the integration of e-business Explain e-business and the changes in marketing strategies
Explain Business trends and What do you think it the most significant trend in business today
Assume your company is entering a new developing market,
Integrated marketing communication
conflict identification and resolution. we live in a very complex and culturally diverse society. when we bring
choose an industry you have not yet written about in this course and one publicly traded corporation within that
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