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Suppose you are the product manager responsible for General Electric's line of trash compactors. After many years, the product has yet to gain acceptance by many consumers. Use the diffusion of innovation theory discussed in the text to explain why trash compactors have achieved such poor market penetration.
What does this imply concerning the shape of the rest of the trash compactor's life-cycle curve?
What actions might you consider taking to increase the market penetration for this product?
Explain Ethical, Legal and Regulatory Issues for Continental Airlines
As advertisiting consultant develop an advertising campaining Strategy.What will be your message,who will be your target market and what will be the ideal media mix ?
Measuring Customer Satisfaction Paper: Research the text, library
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Creating A Sound Promotional and Distribution Strategy, In this Assignment, you will be using the PowerPoint narration tool to create your own audiovisual presentation. Once you have done this, you can put this skill on your resume
i would like you to read it carefully and analyze the following sets of issues so that you can fully understand the
Calculate marketing return on sales (or marketing SOS) and rnarketing return on investment (or marketing ROI) for both companies as described.
Explain Under what conditions could a web site use a photograph of a celebrity and publish an article about a celebrity without violating
Explain Properly Citing Online References and how does one properly cite the Academic Expert they get information from
What is marketing? Why is important? Review the Readings. Consider how marketing strategies and orientation might contribute to or reduce an organisation's profitability. What strategies do the Readings suggest for aligning business and marketing ..
marketing research is a systematic process. it involves the process of gathering recording and analyzing data related
Create a competitive analysis on what is common in most cruise ship casinos, and support your answer by citing a Web page that you found describing other cruise ship casinos.
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