Visual features-auditory features and olfactory features

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Reference no: EM132165463

Perception

We perceive the world through out five senses. Marketers cannot fully control how we perceive the world, but they can adjust aspects of the environment in efforts to influence how we perceive the world.

Part A: Think of a specific clothing store. Analyze & describe the ambiance of the clothing store by focusing on its visual features, auditory features, olfactory features (scent), and tactile features (sense of touch).

Part B: Now think of a specific restaurant. This time, you'll be adding the sense of taste. Analyze & describe the ambiance of the restaurant.

Part C: Finally, look at the clips in the required resource folder. What are your reactions?

NOTE1: Please do not copy and paste this information into your answer. Please use "Part A", "Part B", and "Part C" headings to clearly distinguish the components of your answer.

Reference no: EM132165463

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