Using the phrase company social media fail

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Many companies and their employees use social media platforms such as Twitter and Facebook every day. For this discussion, you will find an example of social media use by a company or employee, and then follow these steps to prepare your initial discussion post:

Conduct an online search using the phrase, “company social media fail” or “good use of social media by a company.” Select an example of either a good or a bad use of social media.

Describe in a paragraph or less the example you selected. Provide a link to the story or example if possible.

Include your responses to the following questions in your initial discussion post:

What was the impact of the incident you selected on the company or employee? Did the company gain new customers? Did an employee get fired?

What lessons can be learned from your example about how to use or not use social media in the workplace?

How can your example be used to support employees having access to social media in the workplace? Explain your response.

Reference no: EM132250351

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