Reference no: EM132277787

Business Research Project -

Assessment - Literature Review

Purpose of the assessment

This assessment item seeks to ensure that all students enrolled in the Capstone Unit - Business Research Project - are adept at sourcing relevant and current literature using academic search portals, such as Pro-Quest, and other places where high quality secondary data resides.

Furthermore, this assessment requires students to not only read and summarise what other authors have already established, but also to become skilful at weaving together contrasting or complementary arguments relevant to their approved topic, research problem, and research question.

Purpose:

Assignment - Specifications

This unit aims to give you an opportunity to combine many facets of your acquired MBA skills into the production of a high-quality research project.

Assignment - the Literature Review - is designed to ensure that each team member masters the science of searching, locating, skimming, summarising, and using relevant academic literature and secondary data to create a compelling discussion and/or argument, thereby creating the context for their further research in pursuit of the answer to their research question.

Your lecturer will LEAD you through the process, week by week. The learning will be progressive, so for best results you will need to be in weekly contact with your lecturer during class time at your campus.

Assignment Structure

1. Major theories, models or streams of influence around this topic

2. Go deeper than your initial search now to find literature that leads you toward answering your research question

3. Make it clear of there are contrasting views coming from prior work in this area or if different opinions can be brought together to help solve the problem.

4. Remember, whatever you do NOT find out in this literature review will leave you with more work to do when you move to the next part of the project, i.e. methodology

5. Conclude your Literature Review with a statement showing how it has brought you closer to an answer to your research question.

Assessment  - Business Research Project Report

Purpose of the assessment (with ULO Mapping) The purpose of this assessment is to ensure each student is able to contribute to the construction of a written report demonstrating their understanding of the business research paradigm, appropriate methodology, data collection, analysis and interpretation.

Assignment Specifications

Purpose:

This unit aims to give you an opportunity to combine many facets of your acquired MBA skills into the production of a high-quality research project.

Assignment - the Business research Project Report - is to ensure each student is able to contribute to the construction of a written report demonstrating their understanding of the business research paradigm, appropriate methodology, data collection, analysis and interpretation.

You will ideally work with a group of 4 class-mates. Your respective contributions will be governed by the Team Charter, which you produced at the same time as your Topic Approval submission.

This assessment builds upon your Literature Review (assessment 2) in that you are now aware of what additional data is needed to lead you to the answer to your research question(s) (as defined in Topic Approval (assessment 1). To discover the required data may require additional secondary data, and/or the implementation of a qualitative or quantitative research methodology. In this assessment you will document what your team has decided as the most appropriate way forward. If you choose a quantitative approach, you will go ahead and state your hypothesis, how you intend to verify it, what data you need, how it can be collected and analysed. If you choose a qualitative approach, you will go ahead and decide which method is appropriate, design the questionnaire, and state how you would collate and interpret your data.

Your lecturer will LEAD you through the process, week by week. The learning will be progressive, so for best results you will need to be in weekly contact with your lecturer during class time at your campus.

The Business Research Project Report you submit will incorporate your previous assessment (literature review, either the same or improved or edited) within it.

Assignment Structure should be as the following:

1. Introduction (an edited and adjusted version of your topic approval) including a justification for your research question(s).

2. The literature review (same as before, or edited and adjusted)

3. A detailed research methodology addressing the qualitative-quantitative debate, hypothesis (if appropriate), sample size and sampling approach, questionnaire design, data collection, analysis, and interpretation.

4. A summary of your findings

5. A conclusion (relating back to your research question)

Attachment:- Business research Project Report.rar