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1. Why is understanding consumer behavior so important for companies? Describe 2 examples where you do NOT think companies understood their consumer.
2. List the items of a Marketing Influence Model;
3. How can you design effective procedures? Answer in 150 to 200 words.
From the choice of simple moving average, weighted moving average, exponential smoothing, and linear regression analysis, which forecasting technique would you consider the most accurate? Why?
Where do the IMC communications tactics fit within the marketing management flow chart and why? Why is it necessary to create integration and consistency with current and potential customers?
how do different employees play their part in implementing Tactical planning, Strategic planning, and operational planning?
What are the strategic Intent and geographic for. Shortly describe about Porter’s five force analysis into
Thinking about your workplace and the product or services offered, what methods of obtaining customer input do you feel is beneficial?
She asks Carl to return the pictures, and instead Carl emails the pictures to other supervisors and employees.
Assess the external threats affecting this corporation and the opportunities available to the corporation.
Fully discuss the ways an offer can be terminated. What is the difference between an option contract and a firm offer?
Share some evaluations on which of the above failure sources impacts the operations of your current workplace?
Risa: "I'd like you to get the report for this project finished—it's late, you know. If you finish it today, I'll be sure to note that in your performance bonus file. If you don't, I'll have to take you off of this account, which will reflect badly o..
Discuss the importance of defining expectations and using standardized contracts when sourcing professional services. Why is this different from sourcing direct materials and components?
Formulate a linear programming model for this problem to determine how many bowls and how many mugs should be produced in order to maximize the total profit.
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