Reference no: EM134044813 , Length: 10 Minutes PPT

UX and Design Thinking

Report evaluation

Task

This assessment is to be completed individually. In this assessment, you will apply design thinking models to real-world UX design projects. Additionally, you will evaluate UX design principles and practices in the development of web and mobile software applications. Finally, you will design and present methodology of your usability tests.

Assessment Description

In this assessment, you will demonstrate your advanced understanding and application of design thinking models, the UX development life cycle, UX design principles and practices, and usability testing. The assessment will be in the form of a presentation, allowing you to effectively communicate your insights and findings to a professional audience.

Assessment Task: Prepare and deliver a comprehensive presentation that showcases your ability to apply design thinking models, analyse the UX development life cycle, evaluate UX design principles and practices, and design and present on usability tests.

Assessment deliverables:

Introduction:
Introduce yourself and provide an overview of the project or case study chosen for the presentation.
Clearly state the goals and objectives of the project.

Design Thinking Models:
Apply advanced design of products and services models to the UX design project or case study.
Explain the selection and application of the design thinking models, emphasising their impact on the overall design process and outcomes.
Analyse the effectiveness and appropriateness of the chosen design thinking models.

UX Development Life Cycle:
Discuss the purpose and objectives of each phase and their relevance to the chosen project or case study.
Identify and discuss any modifications or improvements made to the UX development life cycle based on your analysis.

Evaluation of UX Design Principles and Practices:
Evaluate the effectiveness and suitability of UX design principles and practices applied in the development of the chosen project or case study.
Provide evidence, examples, and industry best practices to support your evaluation and recommendations.

Usability Testing and Reporting:
Design a comprehensive usability testing plan, including objectives, test scenarios, participant recruitment, data collection methods, and analysis techniques.
Please note: You are not required to conduct the usability test; the focus should be on the process you plan to use.

Conclusion:
Summarise the main points discussed throughout the presentation.
Discuss potential future directions and advancements in UX design and usability testing.

This assessment aims to achieve the following subject learning outcomes:

LO1 Apply design thinking models to real-world UX design projects.
LO2 Analyse the UX development life cycle and the purpose of each phase.
LO3 Evaluate UX design principles and practices in the development of web and mobile software applications.
LO4 Design and report on the outcomes of usability tests performed across a variety of software frameworks and platforms.

Assessment Instructions

Students must conduct research externally and included references in order to produce a well referenced assessment. You should use at least ten (10) sources of information and reference these in accordance with the Kaplan Harvard Referencing Style. These may include websites, social media sites, industry reports, census data, journal articles, and newspaper articles. These references should be presented as in-text citations and a referencing list at the end of your assessment (not included in the word limit). Wikipedia and other ‘popular' sites are not to be used.