True of product positioning strategy

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Reference no: EM131149468

Moderate?Which of the following statements is true of a product positioning strategy?

a. ?It varies according to the geographic location of a market

b. ?The quality of competing offerings does not influence product positioning

c. ?The quality of competing offerings does not influence product positioning

d. ?It assumes that consumers do not compare products on the basis of their features

Reference no: EM131149468

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