Three-step writing process for persuasive messages

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Reference no: EM131641192

Collaborate with your team to locate examples of effective presentations. 

Discuss with your team in the Discussion area the following: 

  • Discuss the Three-Step writing process for Persuasive Messages
  • Explain whether you agree with these steps
  • Determine which other steps would you take
  • Assess how the AIDA Model could be used to develop an effective presentation

Post one original post evaluating the presentation and responding to the questions listed above.

Reply to at least one team member's post. Your posts will count towards weekly participation requirement.

AIDA

Attention. Your first objective is to encourage your audience to want to hear about your problem, idea, or new product-whatever your main idea is. Be sure to find some common ground on which to build your case

Interest. Provide additional details that prompt audience members to imagine how the solution might benefit them.

Desire. Help audience members embrace your idea by explaining how the change will benefit them and answering potential objections.

Action. Suggest the specific action you want your audience to take. Include a deadline, when applicable

Reference no: EM131641192

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