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Q1. Think about photography business idea, how would you obtain customers? Specifically, what would you do to generate inquires (people calling/emailing/texting you)? Is there a different marketing approach you’d use than generating inquires for you to follow up; if so, explain what it is? What would be the cost (specifically, make an estimate of response rate, total cost of the adverting/social media/publicity, and based on that the cost per inquiry).
Q2: What would the message in your adverting/social media/publicity say?
Q3. How do you actually implement that adverting/social media/publicity; (1) if it’s advertising what are the ad units and how many would you buy, where placed, timing, (2) if social media, what would be the “content” (the reason someone would notice your message), where would you place it, (3) if publicity, what would be the “content” (the reason the media will run your message), where would you place it?
Assume you are in charge of developing the strategy for a multinational company selling products in some 50 countries around the world. One of the issues you face is whether to employ a multi-domestic strategy, a transnational strategy, or a global s..
Discuss some of the issues that a small pizza restaurant might face in inventory management. Would a pizza restaurant use a fixed order quantity or period system for fresh dough (purchased from a bakery on contract)? What would be the advantages and ..
The activities below describe a patient check-in process with each number representing and activity or a buffer. Consider the following and feel free to use the attached drawing for reference. Complete the Inventory, Throughput, and Flow time table a..
Peanut Processing Company produces cans of peanuts. The company expects sales of 15,000 cans in January, 16,000 cans in February, 17,000 cans in March, and 17,000 cans in April. Prepare a production budget for the company for the months of January, F..
NetonBe makes sweaters, which traditionally involved the following steps: dyeing (i.e., into six different colors), knitting of the dyed fabric into three sizes each (small, medium, and large) and then distributing to the stores. What would be the st..
Clear Channel Broadcasting, Inc., required Diane Ignazio to sign a new contract that included an arbitration clause under which she agreed that all grievances that she might have with Clear Channel would be settled by arbitration. As part of the agre..
A survey was conducted to determine the preferred news source for homeowners in Illinois (Television, Internet or Newspaper). 10,000 households were divided by income level and households from each income level were randomly selected to participat..
Write a brief report outlining and describing the issues your company must consider regarding each of the following environmental areas: economic, social-cultural, technological, and political-legal.
How do you define domestic violence? How do you define emotional abuse? Please give some examples of emotional abuse. Do you think emotional abuse is as damaging as physical abuse? Why or why not?
By the tenth repetition trainees must be able to complete the assembly task in 1 hour or less. Susan sweaney has just spent 7 hours on the fourth unit and 5 hours completing her eighth unit, while another trainee, Julie Burgmeier, took 4 hours on the..
A beer distributor finds that it sells 100 cases a week of regular 12-oz. Budweiser (assume 50 weeks per year). The distributor currently purchases beers at a cost of $8 per case from a supplier.
Using Little's Law to find the average number of items in a system (I) is the product of the average arrival rate to the system (R) and the average length of time in the system (T). A numerically controlled machining center has an average processing ..
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