They have interviewed the major ceo

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IBM CEO Report 2014. Over the past six years (since 2008), they have interviewed the major CEO's every two years to get a sense of their take on global markets. The report includes the Reponses of over 1,500 CEO's from over 50 countries. The latest report was published in Summer 2014. There are three major themes that the report suggests that firms have to pay attention to in order to survive in an increasing globalized and complex world; (1) Embody creative leadership, (2) Reinvent customer relationships, and (3) Build operating dexterity. Is there anything else you would add to a report of this stature? Please discuss 1100 words.

Reference no: EM13700221

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