The term stickiness-it was term taken from egyptian scrolls

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1. The term stickiness is the

a. Measure the 30 day response rate to an ad.

b. Average length of time visitors remain on a website or page

c. Percentage of purchasers who return in a year to a site

d. Percentage of the total number of consumers in a market who will visit a site

2. The reason that IPv4 had to be replaced by IPv6 was:_________________

3. A___________is a set of rules that determine how two computers communicate with one another over the network. It was a term taken from Egyptian scrolls

4. A practice of paying commissions by advertisers to member Web sites for referring potencial customers to their Web site is called_______________

Reference no: EM131033882

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