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Now that you have determined the characteristics of the target market, design your survey, and construct the primary research.
The survey should include 10–12 questions that you will use to collect information about the company’s developing marketing strategy. Include information about the following:1.Explain why you chose the audience you did.2.What are the audience segment’s perceptions of the company’s brands?3.How is the audience segmented? By geography? By personality traits? By likes and dislikes?4.What ethical concerns exist when conducting the research?During this week, conduct the primary research by sending out your survey to at least 10 people to use for the analysis.
Explain at least eight aspects of the supply chain for your business idea and can use a table to document the aspects
Explain an e-business you might like to start and how will visitors find you on the Internet and If they use search engines
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introductionslp02 requires you to consider the service you have chosen to market and hopefully are using to gain a
The usual retail price of an item is $100. The manufacturer's cost to produce the item is $40. Retailers take a 50% markup and wholesalers take a 10% markup. (markup is calculated on selling price, unless otherwise is indicated).
briefly discuss the marketing research process. how can a firm leverage its marketing information systems mis to yield
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Discuss the role that Loyalty Programmes play in customer relationship development Using extensive theories, critically discuss the effectiveness of loyalty schemes in building customer loyalty in customer relationship programmes at Super U
Explain Effective Marketing and Marketing Mix and Select a well-known organization that you perceive as effective in marketing
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Outline Understanding E-Commerce and what are some of the potential problems and the barriers encountered when establishing a successful global e-business
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