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Step 1: Imagine yourself in the role of the Director of Sales and Marketing. Imagine what your concerns would be as Sales and Marketing Director and how you would want to interact with your team, particularly given some of the tense situations described in the case study. Think about ways and ideas that you might have to help ease some of the tensions. You want your entire team to perform well, not one group at the cost of another.
Step 2: In playing the role of Sales and Marketing Director, be sure to address issues such as motivation for each channel as well as tension management. You know that some tension is good as sales people are generally competitive, but too much tension is destructive. What are some of your ideas for achieving a healthy level of tension? What messages do you want to send to each channel? Be as specific as you can. For example, consider how your choice of words and the message might change depending on the channel that you are addressing. Try to anticipate the reaction from each channel as you create your post. How will they react to your message and the situation? Will they think you are favoring other channels over them? How can this be mitigated?
Which of the following is an appropriate purpose for calling an information-exchange meeting?
Search the Web and compare at least five companies’ slogans. Briefly state what value cluster is represented in the advertising. For example: Kentucky Fried Chicken – We do chicken right! Value Cluster – Efficiency Respond to two colleagues, agreeing..
In addition to joining a professional organization, discuss other actions you could take to keep yourself informed of the changes in the field of purchasing and supply management. Provide at least three (3) actions.
Describe the organization that you have worked in most recently. Did this organization practice any activities related to operations management? If so, what were these activities? If not, what role do you think operations management could play in ..
As you have seen in past units, the use of case analysis can be helpful when applying the concepts of leadership.
Under traditional common law rules, if you wanted to sue a partnership you had to:
Strategies That Dont Reduce Project Risk
You have been appointed as a project manager for a high dollar project for the private sector and you have been asked by your boss to identify the stakeholder groups and the individuals who make up those groups in order to start the stakeholder analy..
Eton is subject to personal liability for Destiny's debts because Elton is subject to personal liability for Destiny's debts because Elton has the right, as a limited partner to take control of the firm. Is Collection Credit correct?
determine whether or not you believe it is morally acceptable for women to benefit from their status as mothers when men cannot do the same.
The communication process (Sender-transmission-Receiver-Feedback) NOISE...can be very difficult to manage. Provide an example of poor communication. (Videos, cartoons, pictures, descriptive write-ups of personal experiences are all fine). What was th..
Select an activity you do on a regular basis (e.g., cooking a meal, cleaning the house, doing homework, etc.) and discuss how you could apply statistical quality control to improve the quality of the output of the activity you choose. Provide spec..
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