The most commonly utilized performance measure

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1. The most commonly utilized performance measure is

1. sales growth. 2. market share. 3. customer service. 4. None of the above.

2. The generic strategy defines the uniqueness of the business strategy.

True False

3. Competitive benchmarking is the process of measuring a firm's performance against that of the industry average.

True False

4. According to Porter,

1. Low-cost and differentiation strategies cannot be combined successfully.

2. Low-cost and differentiation strategies can be combined successfully, but not in all cases.

3. Low-cost and differentiation strategies can easily be combined successfully.

4. None of the above.

Reference no: EM132161342

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