The market potential of diana design to dine caterers

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Reference no: EM132196662

1. The characteristics of asmall business's potential consumers are known as its _______.

1) need analysis

2) potential market share

3) marketing strategy

4) customer profile

2. To determine the market potential of a small business you first have to _______.

1) determine the mission and objectives of her enterprise

2) establish the needs and characteristics of her consumers

3) do market research

4) determine her market share

3. To determine the market potential of Diana’s Design to Dine Caterers, Diana first had to _______.

1) determine the mission and objectives of her enterprise

2) establish the needs and characteristics of her consumers

3) do market research

4) determine her market share

Reference no: EM132196662

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