The globalization of markets is at hand

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"The globalization of markets is at hand. With that, the multinational commercial world nears its end. The multinational corporation operates in a number of countries and adjust its products and practices to each are at very high costs". At this point, firms should focus on pursuing "global standardization" strategy, and it is unecessary to localize the business operation anymore. Do you agree with his arguments? Please use real world examples to explain. Above 300 words

Reference no: EM132358944

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