The four basic international business strategies

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1. Describe each of the four basic international business strategies. Then, discuss these four strategies in terms of Porter’s “generic” strategies and the location of strategic decisions.

2. Choose a product at your company or one that you are familiar with that is in the mature stage of the product life cycle. Briefly describe the product, why you believe it is in this phase, and what improvements could be made to change its current path.

3. Digital Communications and eCommerce are having significant impact on the competitive landscape of the consumer marketplace. Describe your understanding and provide three examples of successful implementations of eCommerce.

Reference no: EM132226476

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