The bargaining power of the buyers and sellers

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Reference no: EM132224296

1) The bargaining power of the buyers and sellers

a) determines who will end up with the largest part of the value of the product

b) will create intense rivalry between competitors

c) will force prices to the breakeven point

d) will keep competitors out of the market

2) Suppose the Google Company's sales this year is $3,199.0 M. After 5 years from now, the sales is predicted for $11,332.0 M. What growth rate of the company?

a) 28.78%

b) 30.92%

c) 40.44%

d) 45.21%

e) none of above

3) Patents are important to the pharmaceutical industry because they:

a) protect companies from low-cost generic drugs.

b) keep other drug companies from developing competitive drugs for the same disease.

c) allow the companies to earn a high enough rate of return in the early years of a drug to continue research and development efforts on new drugs.

d) A and C

4) Which of the following is the most significant detriment to the future profitability of the pharmaceutical industry?

a) Direct competition from industry

b) Demographic from industry

c) Generic drugs

d) Patents

5) One of the strongest predictable events for the future growth of pharmaceutical companies is the

a) aging world population

b) development of new drugs through research and development

c) low cost of generic drug alternatives

d) more stringent testing and approval of drugs by government agencies.

Reference no: EM132224296

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