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Subject Line: Week 2 - Interactive 2
Using 2 different companies in the same industry of your choice, such as Coke and Pepsi Co (both in the beverage industry) compare and contrast their strategical business choices based on economic, demographic and socio-cultural trends.
Example of company name Do not us Coke and Pepsi
Deliverable Length: There is no set deliverable length for this assignment. As a graduate business student, you are required to provide a well-researched and analyzed comprehensive response to every assignment question. Brief, vague, generic, or non-definitive responses will not earn good grades
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