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Strategic Marketing Implementation and Control" Please respond to the following: Discussion 1 •From the e-Activity, determine two performance criteria for use by a company of your choice to monitor strategic marketing performance. •Take a position whether it is still important to perform a marketing audit on a business unit whose performance has been historically good. Determine the pros and cons in utilizing dashboards. "Microsoft's Strategy Adaptation in China" Please respond to the following: Discussion 2 •Hypothesize as to why Microsoft utilizes its current marketing strategy in China. Support your hypothesis with examples or evidence. •Propose a strategy that Microsoft could use in protecting its intellectual property rights. Then, indicate how successful your proposal could be in protecting its intellectual property.
What role do hypotheses play in making better business decisions?
How does your organization [Wal-Mart] distribute its product?
Should it be permitted to add, delete, and change requirements after they have been approved up to the time a contract has been signed with a service provider?
Discuss the events or uncertainties that are most likely to cause trouble in the implementation of your recommendations and how you would react to them if they were to occur.
Create a general profile of a community. Describe the following - type of people who live in the community, type of work the residents do, how and where members of the community interact (festivals, grocery stores, community events, and so forth)
Discuss a specific situation in your organization (or one with which you are familiar) that requires an integrated approach evaluation. Explain your reasoning and support.
Does optimizing operations in a global environment work at cross-purposes to the traditional domestic perspective of organizational well-being?
Selden and McMillan, in "Manage Customer-Centric Innovation—Systematically," contend that customer-centric innovation will better sustain a company.
Specific examples of how global expansion can help a company. How did it help?
The new sources, located in another city, has an average lead time of 6 weeks and a standard deviation of 4 weeks. The new source would also require a minimum batch size of 8000 bearings.
Implementing a quality strategy and benchmark your efforts with the competition,
Is it possible to provide health care without rationing? In 1948 every household in Britain received a leaflet stating that the new National Health Service would "provide you with all medical, dental and nursing care. Everyone - rich or poor, man, wo..
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