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Strategic issues with clicks-to-bricks

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Reference no: EM1357446

Strategic issues with 'clicks-to-bricks'

Each response should be at least 250 words and include an example.

1. Describe the strategic issues a company need to address when adding 'clicks-top-bricks'.

2. What options does a company have for solving the online/offline channel conflict?

3. Explain how case studies can help you to develop creative strategies. Provide some examples.

4. Describe how you could increase the depth of analysis through the concepts and frameworks presented in this course.

Reference no: EM1357446

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