Stems from the marketing aspect of public relations

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Public relations refers to a firm’s communications and relationships with its various publics, including customers, suppliers, the government, employees, and stakeholders. The publicity that a company garners can be defined as impersonal stimulation through unpaid placement of significant news about the company in a published medium or through favorable presentations on the radio, Internet, or television.

Why are consumers more likely to believe information that stems from the marketing aspect of public relations?

Reference no: EM132266106

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Stems from the marketing aspect of public relations : Why are consumers more likely to believe information that stems from the marketing aspect of public relations?

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