Reference no: EM132286387
1. An ad for dentures that tells consumers that they can feel secure, smile, and eat because their brand of denture cream will not let their dentures fall out is trying to attract customers by emphasizing the brand's ________.
1) ego-defensive function
2) value-expressive function
3) knowledge function
4) intention function
5) utilitarian function
2. Georgiana collects stationery from hotels and restaurants she has visited around the world. She is passionate about her collection and goes out of her way to acquire more, even if she needs to plan a special trip to do so. This is an example of ________.
1) fixated consumption
2) ethnocentrism
3) compulsive consumption
4) innovativeness
5) materialistic consumption
3. I need an overview of the Ingersoll-Rand Company (500-700 words/ should not be copied)
3. A salesperson gives a customer a gift before a major deal to thank the customer for past business. The potential problem with this approach is one of the following.
a. The salesperson will have to give the client a gift after every deal.
b. This could be considered a bribe by the buyer.
c. The buyer might not like the gift.
d. This is illegal.
e. This is considered reciprocity.
4. At which among the following stages of skill development, trainee does not think about skills?
a. Unconsciously unable
b. Consciously unable
c. All the answers are correct
d. Consciously able
e. Unconsciously able
5. The number one subjective base used for evaluating salespeople is:
a. Time management skills.
b. Punctuality.
c. Communication skills.
d. Negotiation skills.
e. Self-improvement skills.