Spend on product development and marketing by

Reference no: EM13694662

Firms decide how much to spend on product development and marketing by

A. spending the same amount as they did in previous years

B. balancing the cost and the benefit of product development and marketing

C. ensuring that the marginal cost of product development and marketing is less than or equal to the marginal cost of producing good or service

D. determining what it will take to eliminate capacity

E. spending the historical average of 1/4 of total production cost

Reference no: EM13694662

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