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For purposes of this discussion board, you are asked to select a specific new product or service for discussion. This product must be different from any example already posted by your classmates. Your initial posting should consist of a minimum of 3 paragraphs, and any outside sources that you use must be appropriately cited. Your discussion should include: A brief (one paragraph) discussion of the new product. Remember, this product must be different from any example already posted by your classmates. Provide a link to the web site for this product. Identify and explain the environmental force(s) that created the demand and opportunity for this product. Examples of these factors would be: consumers changing their wants and needs (social); changes in technology that makes a new product economically feasible or desirable or renders an existing product obsolete (technology); the establishment of new government regulations or legislation (regulatory); changes in the economic landscape that affect consumer purchasing power and spending (economic); the entrance of a new competitor in the market or alternative forms of competition (competition). How does the new product satisfy the demand created by the environmental forces you identified? Be specific. Identify brand, product and generic competitors for this product. Remember, there are different types of competitors. For example, Coke and Pepsi would be considered “brand” competitors because they offer the same basic features and benefits at similar prices. However, Coke and Mountain Dew would be considered “product” competitors because they compete in the same product class (soft drinks). Additionally, Coke faces “generic” competitors such as water, tea, coffee and juice because these products satisfy the same basic need (thirst).
After reading the case “Peppercorn Dining” starting on page 238 and using your knowledge of diagnosis and feedback, address the following questions: How effective was the OD consultants’ data gathering? The content of the data? The process of how the..
But in today’s implementation of Lean, how many do you think organizations buy into the total culture change that TPS and Lean really require?
Thirteen students entered the business program at Sante Fe College 2 years ago. The following table indicates what each student scored on the high school SAT math exam and their grade-point averages (GPAs) after students were in the Sante Fe program ..
Would you make any changes to your competitive strategy? What additional information would you like to have before you make your decision?
The Drebb Root Beer Company distributes their soft drink at a constant demand rate of 22,500 cases per year. A case cost the company $8.75 with an ordering cost of $18 per order. Determine the EOQ, the Total Annual Cost and the Reorder Point
What is the coefficient of variation of the interarrival times for this server?
How do the environmental dimensions of the services cape explain the success of central market?
Predictors of harmful stress for one individual may have beneficial effects for another. The Achilles heel phenomenon suggests that people break down at their weakest point. How do individual differences such as gender, Type A behavior, personality h..
To minimize total cost, explain how many units should be ordered each time an order is placed. If the holding cost per unit was $6 instead of $5, illustrate what would the optimal order quantity be.
At Rachel's hotel the CPOR is $40.00. Her Net ADR Yield averages 85% also her franchise fees average 5%. Elucidate what is Rachel's average minimum ADR sales point.
Identify the strategy changes that have taken place at Hard Rock Cafe since its founding in 1971. As Hard Rock Cafe has changed its strategy, how has its responses to some of the 10 decisions of OM changed
Purchasing and supply chain management / Robert M. Monczka - Sixth edition Chapter 5 You have just recently been appointed Chief Purchasing Officer. You will oversee a company with worldwide operations located at 55 buying locations.
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