So how should business use social media

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Most of us are familiar with names like Facebook, Twitter, Pinterest, Snapchat & Instagram. There is no doubt that social media is a force unto itself. So how should business use social media? Let’s look at a specific example. The city of Middletown is trying hard to refurbish and rebrand the downtown city area. There are lots of new businesses open, hundreds of thousands of dollars have been spent refurbishing buildings and cleaning up the area. So how could the city use social media to help bring people downtown? Be sure to answer the following 3 questions. Check out what they are using now to see if it is effective.

What social media do they use now and what should they use?

How should they use it?

How would this help them?

Reference no: EM132305647

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