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The situation analysis should include external factors which impact upon the company in Australia.
For example: Macro-Environment (PESTL analysis) Political forces/ Legal and regulatory influences (e.g. Federal laws, Trade Practices Act, Regulating bodies), Economic trends Social/cultural trends (e.g. Shifting consumer demands, demographic trends) Technological changes Consumer Market Segmentation
1. Geographic segmentation.
2. Demographic segmentation.
3. Psychographic segmentation.
4. Behavioural segmentation.
What is the volume you must sell in order to break-even and determine whether she should implement specific marketing initiatives aimed at increasing the retention rate of someportion of her customer base.
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Prepare a C/C++ program that uses the PTHREAD library to create threads and mutexes to synchronize them.
Draw a scatter diagram of the data to determine whether a linear model appears to be appropriate and determine the least squares line.
Explain Marketing Information Systems and Information systems have to be designed to meet the way in which managers tend to work
Explain Marketing Theory and Technology and What challenges and opportunities have globalization brought upon marketing
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