Select a cultural - creative organisations business plan

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Reference no: EM132179975 , Length: word count:1800

Managing cultural/creative org.

Essay topic:

Please select a cultural/creative organisations business plan (BP) and critically its quality. You could, for example, identify this BP's strengths and weaknesses, what is its approach to strategy and how to explain it, discuss its suitability of that of its strategies to the organisation. You need to explain and justify your assessment and support it with the relevant management literature. This option will entail a research on the organisation.

Assessment criteria

The work will need to be of high quality, demonstrating a thoroughknowledgeof the topic. It will maintain a sustained high level of critical analysis and relevant theories combines with genuine originality of approach. A wide and imaginative range of source material will be handled with outstanding skill and its selection, evaluation and presentation will demonstrate the highest intellectual standards. Ideas will be tightly argued, meticulously organised and extremely well documented and presented.

- Evidence of research: Effective use of relevant range of primary and secondary resources; critical analysis of the resources which are well integrated into the text; appropriate use of examples/case studies

- Structure and content: Clear structure, balanced in depth and breadth, awareness of context (political, social, cultural and economic); Main themes will be identified and explored, demonstrating knowledge of current theories and debates

- Argument: A coherent and logical argument, supported by fluency in expression; evidence of original critical analysis and reflection on resources used, with no sweeping statements, unsubstantiated claims, or factual inaccuracies

- Referencing: and presentation

Reference no: EM132179975

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