Sales management and sales personnel levels

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Reference no: EM132199665

A system has been implemented for a large consumer products multi-national company addressing the Sales function and providing information to salesman and to Sales management. The system has been implemented in the cloud as SaaS, with modifications to the software product specified and paid for by the company.

• During the post-launch review there were several criticisms of the new system at Sales management and sales personnel levels.

1. The sales personnel claimed that the reports produced and the information provided to support sales actions were inadequate. The information was not correctly structured to support the decisions for which they were responsible in their sales and product areas.

2. Sales management were dissatisfied with the information that was provided to them and its format, availability and relevance to support strategic decisions

• Assuming these criticisms are valid, based on the course material for Phase 1 and Phase 2 of the Systems Development process, identify four possible development or analysis errors that could have contributed to the identified criticisms.

Reference no: EM132199665

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