Role of emotions in politics

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Reference no: EM133751690

Assignment:

Drew Weston - "The Political Brain"

Voting with their hearts (The Political Brain).

Shankar Vedantam - "The Role of Emotions in Politics"

In Politics, Aim for the Heart, Not the Head

By Shankar Vedantam

Washington Post Staff Writer

Monday, September 18, 2006; A02

the 2020 presidential campaign ads that were addressed and provide a comparative analysis of several of the kinds of features that were highlighted by Vedantum and Weston in their articles.

reflect on both the ads and the outcomes of the election, focusing on the nature of political discourse and its relative disconnect with philosophical reasoning.

the "surface structure" and "story" of the ad/candidate,
the images and "networks of associations" used in the ads to emotionally prime viewers/voters for likability and presidentiality,
the language used to "set the agenda" in a way that aligns with voters so that they will like and support a candidate
and, finally, whether and in what ways the candidates presented either explicit or implicit "arguments" (usage of facts, reasoning, and stating a position) about core issues facing our nation above and beyond their attempts to create positive associations and emotions.

Reference no: EM133751690

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