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Review of company strategies for amc theaters

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Reference no: EM132414369

Review of Company Strategies for AMC Theaters

a) Merchandising Strategy (e.g., products and services offered)

b) Pricing Strategy (e.g., low, high, discount, luxury)

c) Distribution Strategy (e.g., how does this retailer reach its target market? How many stores? Website? E-Commerce? Mobile? Etc.)

d) Promotion Strategy (e.g., advertising, sales promotion, direct marketing, role of mobile and social, etc.)

Technology Strategy (e.g., how does it use technology? In-store? Online?

Reference no: EM132414369

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Review of company strategies for amc theaters : a) Merchandising Strategy (e.g., products and services offered) b) Pricing Strategy (e.g., low, high, discount, luxury)
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