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If IKEA chose to implement a multi-domestic strategy in which it practiced global efficiency and local responsiveness instead of its current successful global strategy, what is the probable outcome?
It would take less time to open stores in other countries based on speedy research of prime locations.
Products would be even harder for customers to build themselves upon purchase.
It would sacrifice the efficiency of centralized operations and distribution, which could affect its cost position, potentially driving up costs and prices.
Products would stay the same with the quirky Swedish selection they currently offer.
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