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Purpose of Assignment
The Individual Assignment takes students through multiple studies that research opposing ends of the spectrum: qualitative vs. quantitative, descriptive vs. inferential. It gives students the chance to look at the strengths and weaknesses of each. Each of the designs and methods have different purposes and areas in which they are more suited and students will have this opportunity to see how they fit into different industries and purposes.
Assignment Steps
Locate two research studies: one in which the business problem is researched using a qualitative design and the other using a quantitative design. These should be in an industry you are currently working in or are interested in working.
Develop a 1,400-word analysis of the research and include the following:
Cite a minimum of two peer-reviewed sources not including your textbook.
Format the assignment consistent with APA guidelines.
Verified Expert
This assignment is regarding business research using Qualitative design & quantitative design. The research opposing ends of the spectrum such as qualitative design and quantitative design. It also research studies on the strength and the weakness of the each research design study. And it focus on strength and the weakness of the sampling approaches and statistical analysis of the business research and using them to solve all the problems and helps in the progression of the business.
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