Redbox mobile app has been downloaded

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Since its 2010 launch, the Redbox mobile app has been downloaded 30 million times and has seen a 25 percent year-over-year increase. Additionally, of the 30 million downloads, 83% are opted in to receive push notifications. Of those 30 million downloads, 83% “are opted in to receive push notifications.”

Redbox was launched in 2002 and the mobile app was launched in 2010. To date there have been 30 million downloads. Does that mean that 30 million people are using Redbox? Reflect and explain?

Reference no: EM132209336

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